| 文化旅游将全新升级 |
| 添加时间：2019/4/11 13:54:02 浏览次数： |
| 目前，旅游目的地“千园一面”和“千村一面”的现状已经不能满足人们日益增长的文化旅游需求，对规模化、高端新颖的主题公园市场需求潜力巨大。可以预见，各地文化小镇的建设中，深入挖掘文化内涵并加以呈现之后，也需要融入更多旅游元素。此外，传统的以展示自然资源为主的观光旅游，需要更多地被体验式旅游和互动式旅游所替代。 At present, the current situation of "one side of thousand gardens" and "one side of thousand villages" in tourist destinations can no longer meet people's growing demand for cultural tourism, and the market demand potential for large-scale, high-end and novel theme parks is huge. It can be predicted that in the construction of cultural towns in various places, after digging deeply into the cultural connotation and presenting it, more tourism elements need to be integrated. In addition, traditional tourism, which mainly displays natural resources, needs to be replaced by experiential tourism and interactive tourism. 文化旅游将作为一项具有潜力的智慧产业，以资本、创意和科技为驱动，刷新人们之前对旅游业的认识。 Cultural tourism will be a potential wisdom industry, driven by capital, creativity and technology, to refresh people's previous understanding of tourism. 北京第二外国语学院旅游管理学院院长厉新建表示，旅游与文化之间关系密切，旅游在文化自信、文化传承、文化走出去方面具有突出的作用，文化和旅游之间的整合具有内在需求。现在各地发展和企业实践中，文旅产业发展已经形成很强的市场动能，这种整合也是呼应市场发展的需要。 Li Xinxin, Dean of the School of Tourism Management, Beijing Second Foreign Languages College, said that tourism and culture are closely related. Tourism plays an outstanding role in cultural self-confidence, cultural heritage and cultural going out. The integration of culture and tourism has inherent needs. At present, the development of cultural tourism industry has formed a strong market momentum in the development of various regions and in the practice of enterprises, and this integration is also in line with the needs of market development. 厉新建说：“旅游作为人民美好生活的重要体现，在社会发展和未来产业格局中将有越来越重要的作用，提升行政格局中的地位是产业地位提升和事业属性彰显的需要。文化和旅游整合成新的部门后，部内机构的具体设置安排将对未来旅游产业和旅游事业发展产生具体的影响。” Li Xinxin said: "Tourism, as an important manifestation of the people's good life, will play an increasingly important role in social development and future industrial structure. To improve the status of the dianbiao.37ix.com.cnjingdianji.37ix.com.cnshusongdaib.07858.net shusongdain.07858.net zhushiguan.07858.netfangdaomenb.89ix.comadministrative structure is the need of upgrading industrial status and highlighting career attributes. After the integration of culture and tourism into a new department, the specific arrangement of the internal institutions will have a specific impact on the future development of tourism industry and tourism undertakings. |
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